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What does a successful marketing campaign look like? Sometimes, it’s stunning imagery. Other times, it’s the application of a specific technique. Most of the time, though, it’s more holistic than that. Here are four components very common to marketing campaigns that we have seen achieve results. Let us know if you're curious about the specifics of these and don't forget to request your quote via email at iliff@printpointe.com ! 1. An innovative strategy that breaks away from

1. Purchase a New List One of the most straightforward ways to update your mailing list is to purchase a new one from a reputable...

Fundraisers know how important data is to direct mail success. Demographics like age, household income, and history can all help craft a...

Targeting is the foundation of any highly effective marketing campaign. However, there are myriad strategies you can use to focus your...